The All-in-One Platform to Run and Grow Your Instruction Business
From scheduling and in-person lessons to online coaching and recurring revenue — everything you need in one place. Built specifically for golf.
Do you come across these pain points?
Most golf operations are held back by the same set of problems. If any of these sound familiar, TuneUp was built for you.
Scheduling is handled manually or across multiple systems
Text threads, paper books, and shared spreadsheets that only one person understands. Missed bookings and double-entries are just the cost of doing business — until now.
Instructors give away time reviewing videos for free
Students send swing videos via DM or text. Instructors respond out of goodwill. Hours of valuable coaching time go uncompensated every single week.
No centralized place for lesson history or student progress
When did a student last have a lesson? What did you work on? What did you tell them six months ago? Without a system, that knowledge lives only in your head.
Missed opportunities for recurring revenue
One-off lessons are the only monetization model most instructors have. Subscriptions and online lesson packages are an untapped revenue stream sitting right in front of you.
Pro shop and instructors are not aligned
Members walk into the pro shop asking how to book a lesson. Staff hand them a business card. Instructors don't know who's interested. Revenue falls through the cracks. TuneUp gives your entire operation one shared view.
One platform. Every problem solved.
TuneUp was built by people who understand golf operations — not generic software that's been adapted for golf. Every feature exists because a real instructor or course manager needed it.
Centralized scheduling
One calendar your entire team can see — instructors, pro shop, and managers. Bookings flow in automatically from students.
Revenue you weren't capturing
Online lessons, subscriptions, and paid chat turn time you were already spending into a new income stream.
Reporting that actually helps
Track lessons by instructor, revenue by program, and enrollment by clinic. Data your course has never had before.
Works on any device
Instructors manage their day from their phone. Managers see everything on the web. Students book from wherever they are.
Everything you need, nothing you don't
TuneUp is three products in one — each solving a distinct part of running a golf instruction business.
In-Person Lesson Management
Scheduling, booking, availability management, and revenue tracking for all your in-person lessons — private, semi-private, group, clinics, and camps.
Online Lessons
Turn video submissions into paid lessons. Offer one-off reviews, monthly subscriptions, paid chat access, and a content library — all monetized through TuneUp.
Reporting & Analytics
Revenue by instructor, lesson counts by program, camp enrollment reports, and student progress tracking. The operational visibility your course has always needed.
Color-coded lesson types across your full teaching staff — all from one web dashboard.
Track every program's enrollment, open spots, and last booking — filterable by instructor or clinic type.
Built for every corner of golf instruction
TuneUp works for any operation that involves golf instruction — regardless of size, format, or business model.
Private & Public Clubs
Give your member-facing lesson program the infrastructure it deserves. Replace business card handoffs with a seamless digital booking experience tied to real instructor availability.
Golf Academies & Indoor Facilities
High lesson volume across multiple instructors and programs. TuneUp handles the coordination so your team can focus on coaching — not chasing bookings and managing spreadsheets.
Independent Instructors
Run your teaching business like a pro. Manage your schedule, accept online lesson submissions, offer subscription packages, and get paid — all through TuneUp without needing a support team.
Trusted by top instructors and Top 100 clubs nationwide, TuneUp provides a streamlined platform that eliminates operational pain points and delivers solutions to help you and your students grow.